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Projeto -Unidade Polo-APRESENTAÇÃO DO PROJETO DE INTERVENÇÃOCOLÉGIO ESTADUAL UNIDADE POLO
DE JANDAIA DO SUL- PARANÁ
ADVERTISING IN THE CLASSROOM
1. Hi --- 2. Trust Me 3. You Need 4. Hurry !-- 5. Buy !!
Técnicas e Estratégias nos Anúncios
Apresentação dos trabalhos de intervenção-PDE
AQUI OS ALUNOS APRESENTARÃO SEUS TRABALHOS FINAIS SOBRE O QUE ELES APRENDERAM SOBRE A MONTAGEM DE UMA PROPAGANDA E AS TÉCNICAS UTILIZADAS.
Team 1
Introducing the first project work : "CRISTAL SPONGE" commercial
obs: Esta equipe preferiu gravar seu próprio vídeo a montar um power point
Planning Guide
1.What is the name of your product?
CRISTAL SPONGE
2.Describe the product.What key words? Images? It is made of synthetic yellow foam , has much greater cleaning power than other sponges on the market.SLOGAN: NO WORK, JUST CLEANESSKEYWORDS: Cleaness, bright, sponge revolution.
3. Who is the target audience of the product?
Howsewives.
4. What advertising strategies/propaganda techniques will you use in your advertisement?
We will use comedy, , we chose to make a movie to post on internet in a old and comic style music, old format movies, old vegetable brush and a catchy slogan to attract attention of the public.5. How you attract attention, arouse interest, create desire, and cause action with your ad?
We want attract attention to use mute movies techniques as: music, face expressions, climax, showing a housewife suffering from the routine work of washing pans, then with the crystal spounge everything gets easier...We think before and after the Crystal Sponge in a housewife´s life.
Team 2( Billboard presentation) DEODORANT MODEL
1-What is the name of your product?
" DEODORANT MODEL" and "ICED DROP SODA"
2.Describe the product.What key words? Images?
WE CHOSE TO WORK WITH A BILLBOARD ADVERTISING AS VEHICLE FOR OUR AD . THE FIRST PRODUCT IS A DEODORANT WITH FRAGANCE OF LAVENDER FOR MEN AND ROSES SCENT FOR WOMEN , ITS PACKAGING IS MODERN AND COLORFUL BOTH PRODUCTSWERE DESIGNED IN ORDER DON´T HARM THE OZONE LAYER.
SLOGAN: FEEL AS ONE OF THEM (DEODORANT)
Key words: famous people rose fragrance, lavender, deodorant,
THE SECOND PRODUCT IS ICED DROP SODA , IT IS A DELICIOUS AND REFRESHING SOFT DRINK!The second is iced drop soda a delicious and refreshing soft drink flavored pineapple and mint. The packaging is simple, perhaps so the refrigerant can be purchased for a bargain, costing only $ 1.50co we can consider a cheap soda to the consumer market.
SLOGAN: ICED UNTIL THE LAST DROP( SOFT DRINK)
KEY WORDS: SOFT DRINK, REFRESHING, PINEAPPLE, MINT.
3. Who is the target audience of the product?
YOUNG, MODERN LADIES AND MEN IT COULD BE FOR SPORTSTS TOO ,AND THE SECOND PRODUCT IS FOR TEENAGERS AND YOUNG PEOPLE.
4. What advertising strategies/propaganda techniques will you use in your advertisement?
FAMOUS PEOPLE(celebrities) , A COLOURFUL IMAGES, WEASEL WORDS, PERSUASIVE LANGUAGE,CATCHY SLOGAN.
5. How you attract attention, arouse interest, create desire, and cause action with your ad?
We think to launch the product with a massive billboards display throughout the country and on television network with a cheerful jingle that draw the attention to young people for these products and thereby create desire to immediate consumption .
Team 3( power point presentation) .Clique no link abaixo para abrir
TREADMILLS ELEONAI TOPLINE.pp
Planning Guide
1.What is the name of your product?
TREADMILLS ELEONAI TOPLINE
2.Describe the product.What key words? Images?
More than a basic treadmill, the Treadmills Top from Eleionai Naara features a 2.25 THP Impulse drive system, Comfort Cell ,cushioning, digital speed, an exclusive Heart Rate Monitor and adjustable incline. Treadmills have long been one of the most popular pieces of fitness equipment because of the great cardio and weight-loss benefits. Motor Warranty 1 Year. I used images alluding to a person tired of walking under a burning sun, while that with the Top Line Treadmills Eleonai he could work out in the comfort of his home.
SLOGAN: LONG LIFE HAPPY LIFE
key words: Treadmills, fitness equipment, weight-loss.
3. Who is the target audience of the product?
People who are sedentary or who has no desire or time to attend gym or academies .
4. What advertising strategies/propaganda techniques will you use in your advertisement? A convincing language, showing how the product the best in the market, and images also convincing the public that wants to do gymnastics without leaving home or office.
5. How you attract attention, arouse interest, create desire, and cause action with your ad?
Show the product through a program of the products of gymnastics, but with a big differential in price, the first ten treadmills purchased by phone. or Internet will have 50% discount on purchase and free shipping for whole country
TEAM 4:( power point presentation)
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